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About

Jordan Logan is a creative director working across photography, film, and artist campaigns in the music industry. His work focuses on building and executing visual worlds around releases and touring — from campaign concepts and artwork through to live content and ongoing social output.

Working closely with artists and management teams, he helps shape how campaigns live across platforms: photography, video, short-form content, social rollout, and fan engagement. This can range from leading the creative direction of an album era to joining a campaign in a focused role such as touring photographer, content creator, or visual lead.

Alongside visual work, he supports the digital side of modern campaigns — helping teams plan content around releases, structure social output, and build meaningful fan engagement beyond surface-level interaction.

Recent projects include the creative direction for Only The Poets’ debut album And I’d Do It Again, international touring content, and the concept and documentation of the £1 Brixton Academy show.

Alongside visual work, he supports the digital side of modern campaigns — helping teams plan content around releases, structure social output, and build meaningful fan engagement beyond surface-level interaction.

What I actually do

Services

' Creative Direction

Album and campaign concepts, shoot ideas, and the overall visual world around an artist or release. Developing visual identity, artwork direction, and the narrative that carries through an era — across content, campaigns, and touring.

' Photography and Video

Artist portraits, press shots, and campaign imagery for releases. Shooting album visuals, content for social platforms, and short-form video used across modern music campaigns.

' photo and video

Artist portraits, press shots, and campaign imagery for releases. Shooting album visuals, content for social platforms, and short-form video used across modern music campaigns.

' Tour Content

Live music photography and video from the road. Capturing performances, backstage moments, and producing real-time content during touring for social and promotional use.

' Digital Strategy

Digital Strategy & Fan Engagement Planning and running digital campaigns around releases and touring. Social strategy, TikTok and short-form formats, viral video concepts, fan engagement ideas, and managing rollout across platforms and mailing systems like Openstage.

WHo I Work With

Clients